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Breweries

Flavourful beers, crafted with care.Given that Moosehead, Canada’s oldest independent brewery, is located in Saint John, New Brunswick, perhaps it’s not surprising that New Brunswick continues to enjoy a booming beer industry. Microbreweries across the province are wooing locals, enticing visitors, and garnering national recognition along the way.

Parks

The feeling of living without limitsNo walls. No deadlines. No expectations. Take a deep breath—when you explore New Brunswick’s 12 parks, you celebrate the freedom of living on your terms. Take it all in at your own speed. Cruise along Eastern Canada's best mountain biking trails; hike to waterfalls tucked away in lush forests; camp under starry skies; or just lounge on a beach. There's no better way to recharge your batteries than with some time well spent in our great outdoors.

Saint John

The only city on the Bay of FundyWalk narrow streets of well-preserved, 19th-century architecture; linger in the historic Saint John City Market and adjacent King’s Square; spend time relaxing in a café or microbrewery. There’s no other place in the Maritimes where the urban charms of a vibrant, historic city nestle up against the grand, natural allure of a world-famous bay.

Loyalist Legacy

A sudden and dramatic population explosion. After the American Revolution, there was a large group of ‘American Yankees’ who chose to remain British subjects. They fled the United States for Canada—which at this point remained in British hands—and they became known as the Loyalists.

Our Roots

A multifaceted cultural fabric. The culture of New Brunswick—as felt in our music, foods, language, festivals, built environment, and history—is a fascinating mélange influenced by Indigenous, French, British, Irish and Scottish settlers, that is constantly changing with the influx of people from other parts of the world.

Covered Bridges

Cross over a century of timeGet ready to be whisked away to a simpler time—New Brunswick’s covered bridges are living records of times past. A covered bridge is a timber-truss bridge with a roof and siding. These coverings extend the bridge’s lifespan by shielding it from the worst the Canadian winter can throw at it, and they were once an integral part of life in New Brunswick communities.

Lighthouses

Follow the coastline (one lighthouse at a time). Nothing defines New Brunswick’s coastline more than the lighthouses that still stand tall as sentinels of the sea. Getting close to them is feeling close to the seafaring history that shaped this place. The lower St. John River has a unique inland system of lighthouses that was designed to safely guide the old paddlewheeler steamers along the river in days gone by. The coastal lighthouses were known as “sea lights,” while the lighthouses on New Brunswick’s inland shorelines were called “beacon lights”.