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Downhill Skiing

Tackle our wide-open slopes your way.Freedom. It’s one of the feelings that defines a great downhill ski or snowboard experience. But at the busy mega-resorts and overcrowded hills of many winter sports destinations, you can’t help but feel cramped instead of pumped. New Brunswick is the antidote (and it doesn't hurt that it receives the most snow in the Maritimes). Our exciting hills and runs are as exhilarating as any—but also give you space. Space to actually feel the energy of the wilds surrounding you.

Museums

Our stories. Yours to discover. You’ll naturally encounter fascinating New Brunswick stories on your travels, no matter where you venture. Our towns and villages carry history in the people, language, landscape, and buildings. Our shorelines and their natural monuments are shaped by time itself. Even the trees in our forests are grand memories of time past. But when it comes to getting to know New Brunswick, you simply have to visit one of our museums and historic sites.

Trails

Feel more alive with every step The deeper you venture into the forested wilds, the deeper your sense of being refreshed. Our pure, natural world—its smells, sounds, and sights—has the power to renew you. Embrace it and chase it—with 80% forested land, New Brunswick is rich with opportunity both on and off the beaten path.

Lighthouses

Follow the coastline (one lighthouse at a time). Nothing defines New Brunswick’s coastline more than the lighthouses that still stand tall as sentinels of the sea. Getting close to them is feeling close to the seafaring history that shaped this place. The lower St. John River has a unique inland system of lighthouses that was designed to safely guide the old paddlewheeler steamers along the river in days gone by. The coastal lighthouses were known as “sea lights,” while the lighthouses on New Brunswick’s inland shorelines were called “beacon lights”.

Waterfalls

Soothing. Intense. And everything in between.When out hiking a trail, there’s nothing like the sense of discovery when you stumble upon a waterfall. It often starts with hearing it. And as you get closer your curiosity is rewarded. Spying a waterfall is always a refreshing surprise during a long hike.

Historic Sites

Discover over 1500 historic sites.History lives in the present. The events, ideas, and peoples of the past have shaped what our lives look like today. When you explore New Brunswick’s historic sites—our town squares, buildings, churches, fortifications, lighthouses, railway stations—you immerse yourself in tales that continue to be told. Through architecture and landscape, the stories of New Brunswick’s people and cultures come alive for you to experience.